by Consumer Fusion | Jun 14, 2018 | Marketing Tips, Reviews
Back in April, Google’s Review Policy update surprised business owners and marketing companies alike. Google included a new line item, “Don’t discourage or prohibit negative reviews or selectively solicit positive reviews from customers”. Also known...
by Consumer Fusion | Feb 23, 2018 | Local SEO, Marketing Tips, Reviews
How are those New Year’s Resolutions coming? Statistically, by now, chances are not good. Research shows that only 8% of people actually stick to their goals. The problem most people have is setting the bar too high. There’s nothing wrong with being ambitious, but if...
by Consumer Fusion | Dec 1, 2017 | Local SEO, Marketing Tips, Reviews
The all-powerful search engine Google has recently rolled out a new filtering feature that allows users to significantly narrow down their local search results. Before Google introduced this new feature, a keyword search within a local area could generate hundreds of...
by Consumer Fusion | Nov 13, 2017 | Marketing Tips, Reviews
No matter what business you own, the goal is always the same: keep your customers happy. While most business owners these days tend to focus their attention on reviews and ratings (and rightfully so), an underappreciated way to measure and monitor customer...
by Consumer Fusion | Oct 24, 2017 | Marketing Tips, Social Media
For business owners, Facebook can be a blessing and a curse. It’s an easy way to tap into an audience of potential customers in your local area, and best of all, it’s free! (Mostly free, paid advertising is another story.) Unfortunately, it’s not enough to just create...
by Consumer Fusion | Sep 19, 2017 | Marketing Tips, Negative Reviews
Negative reviews hurt, and not just your pride. Unfortunately, there is no way to know how much business you are actually losing as a result of a negative review. As painful as it seems, your negative reviews can’t be ignored— wounds that when left untreated, will...